July Craft Racket: Search Engine Optimization!


Tuesday, July 17 at 6:30pm, is another fabulous Chicago Craft Mafia networking event!  Our topic du jour will be search engine optimization (SEO).  Are you maximizing all that you can do to draw customers to your fantastic online shop?   Learn some great tips on how to improve the visibility of your website during searches!

Leading our discussion will be Jennifer Rapp-Peterson, founder of IndieMade and Heidi Gustad of Hands Occupied.

Heidi Gustad runs Hands Occupied, a blog about crafting, the handmade community, inspiration, independent crafters, and candy. Heidi works with companies like Michaels Stores, Pop Rocks, PB2 peanut butter, Just Born (the creators of Peeps and Mike & Ike’s) and Mars’ Historic Division to share their products with her readers. She has been featured on The Handmade Gift Guide, Craft, Offbeat Bride, Craft Gossip, and Dollar Store Crafts, and is the Candle Making Editor for Craft Gossip.

Jennifer Rapp Peterson is a business-minded creative type—equal parts right-brain and left-brain. The former software consultant–turned–greeting card publisher, children’s book illustrator, and award-winning toy inventor – having launched a successful line of toys (Food Chain Friends) – before turning her focus on providing robust websites for indie entrepreneurs.

We hope you’ll join us for an evening of socializing, talking shop, and sharing a snack or two with your fellow crafters at Beans & Bagels on Montrose.

Hope to see you at the Racket!

CRAFT RACKET – Summer 2012

Tues. July 17th from 6:00 to 9:00 pm

Beans & Bagels

1812 W. Montrose

Chicago IL

(right under the Montrose stop on the Brown Line)


Cost: FREE!

Please RSVP by emailing chicagocraftmafia@gmail.com

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